Trump Media to sell fast Truth Social feed to Wall Street
Trump Media will begin charging financial firms for high-speed access to President Donald Trump’s posts, creating a new revenue stream for the loss-making company while forcing out unauthorized data scrapers.
Trump Media & Technology Group is launching a subscription service that delivers posts from its Truth Social platform directly to Wall Street trading desks. Starting 1 August, the high-speed, 24/7 feed will provide instant updates from highly followed accounts, giving paying clients a critical edge on market-moving information.
The product directly targets algorithmic and high-frequency traders for whom a delay of even a few seconds can result in significant financial losses. President Donald Trump currently holds the largest following on Truth Social. His commentary on international trade and tariffs regularly triggers sudden, sharp swings in global asset prices, making speed of delivery a premium commodity.
"Markets already move on Truth Social posts," said Kevin McGurn, the interim chief executive of Trump Media, adding that the service will create a steady profit. The company has remained loss-making since the app's 2022 debut, making any reliable revenue stream a significant milestone for the business.
Until now, banks and trading firms have had to rely on manual monitoring of the platform to capture these trading signals. However, McGurn revealed that some financial institutions have spent months systematically copying Truth Social data without permission. He warned the company will soon block these unauthorized scrapers.
This enforcement action will effectively force professional traders onto the official paid tier if they want to maintain their current processing speeds. While selling data to financial institutions is an established monetization strategy across the social media industry, Trump Media’s approach carries distinct structural implications.
By gating access to the president's primary communication channel, the company is extracting direct financial value from a unique overlap between Trump’s private business interests and his public policy role. For market professionals, the launch formalizes a new operational cost.
Firms that previously built their own monitoring infrastructure will now have to weigh the price of the official feed against the risk of being entirely cut off from a primary source of geopolitical volatility.
